The /now Page

The /now Page

The /now Page

Inspired by the nownownow by Derek Sivers - this is my /now page

Updated on - 15th January 2026

Updated on - 15th January 2026

Building the roastery

Any body that has spoken to me in the past year, knows that I am waiting on my roaster to dispatch from my manufacturer in Prague. Due to a technical issue in the electrical board (ugh) - my roaster was delayed by over 6 months. BUT! The roaster has finally left their warehouse and is carefully making it's way to Nhava Sheva.


Now that time is over. have hired a freelance copywriter and designer (two separate individuals mind you) to help me flesh out the brand that I've had on my mind for a while. And it's currently being built - our name is Beanhead Coffee.


We will, fingers crossed, launch in April. If you're interested in being one of the first customers to purchase really really high quality beans from me - fill this form.

Any body that has spoken to me in the past year, knows that I am waiting on my roaster to dispatch from my manufacturer in Prague. Due to a technical issue in the electrical board (ugh) - my roaster was delayed by over 6 months. BUT! The roaster has finally left their warehouse and is carefully making it's way to Nhava Sheva.


Now that time is over. have hired a freelance copywriter and designer (two separate individuals mind you) to help me flesh out the brand that I've had on my mind for a while. And it's currently being built - our name is Beanhead Coffee.


We will, fingers crossed, launch in April. If you're interested in being one of the first customers to purchase really really high quality beans from me - fill this form.

Toying with the idea of sunscreen

To be clear, I’m not debating whether I should use one—I’m debating whether I should launch one.


I recently saw the brand vacation.inc on pinterest, and I absolutely loved their branding, design, product format - basically everything.


I believe that there is a space for a dedicated sunscreen brand in India. There are two major gaps - men don't use sunscreen, and many new parents (like their previous 1990 US counterparts) want their children to apply sunscreen for even a two-minute stroll under their building. This is common knowledge.


I believe that there is potential for a dedicated sunscreen brand to solve this gap in the market. I will add this in my brand pipeline by December.

To be clear, I’m not debating whether I should use one—I’m debating whether I should launch one.


I recently saw the brand vacation.inc on pinterest, and I absolutely loved their branding, design, product format - basically everything.


I believe that there is a space for a dedicated sunscreen brand in India. There are two major gaps - men don't use sunscreen, and many new parents (like their previous 1990 US counterparts) want their children to apply sunscreen for even a two-minute stroll under their building. This is common knowledge.


I believe that there is potential for a dedicated sunscreen brand to solve this gap in the market. I will add this in my brand pipeline by December.

I'm reading again

  1. Sell like crazy - Sabri Suby

  2. Make something wonderful - Steve Jobs, the e-book is free and available here

Hiring the founding team

I am looking for a designer, and a marketing all-rounder (again, two separate individuals) to join me. This will require you to get your hands dirty, but I will also give you loads of agency over your output.


If interested, mail me - kavish@brightandbetter.com

I am looking for a designer, and a marketing all-rounder (again, two separate individuals) to join me. This will require you to get your hands dirty, but I will also give you a lot of agency over your output.


If interested, mail me - kavish@brightandbetter.com

I am looking for a designer, and a marketing all-rounder (again, two separate individuals) to join me. This will require you to get your hands dirty, but I will also give you loads of agency over your output.


If you are interested, mail me - kavish@brightandbetter.com

Shooting content

This is a lie. I am not shooting content. I have to start shooting content. But, I am going to be shooting content on and around coffee. The goal will be to provide more value than just coffee. I will speaks on the subjects of hospitality, branding, marketing, and starting up.

This is a lie. I am not shooting content. I have to start shooting content. But, I am going to be shooting content on and around coffee. The goal will be to provide more value than just coffee. I will speaks on the subjects of hospitality, branding, marketing, and starting up.

Reach out

I love meeting new people, and I reply to every email, so say hello - mail me!

© 2026 Bright and Better Consumer Products Private Limited All rights reserved.
© 2026 Bright and Better Consumer Products Private Limited All rights reserved.